Judy Crawford

Judy Crawford
Judy is a passionate Key Account Consultant at KCTV5 Marketing, advocating for her advertising agencies and clients. Her approach to business has led to several awards including the Diane Freels and Media Legend Award from the Kansas City advertising community. When Judy is not working, she enjoys "anything family," especially spending time with her grandsons and going to the beach!

Recent Posts

The Lifetime Value of a New Customer

A customer's lifetime value reflects the full value of a customer to your business over their relationship with you; not just an initial purchase, but the value of that customer as they make multiple purchases with your business.

TV Viewership Up: Tips on What and How to Advertise Effectively During COVID-19

During the COVID-19 pandemic, television viewership is up across most areas of the United States. While many people at home are streaming, binging and catching up on shows and movies, a large majority are also watching local news stations for the...