Judy Crawford

Judy Crawford
Judy is a passionate Key Account Consultant at KCTV5 Marketing, advocating for her advertising agencies and clients. Her approach to business has led to several awards including the Diane Freels and Media Legend Award from the Kansas City advertising community. When Judy is not working, she enjoys "anything family," especially spending time with her grandsons and going to the beach!

Recent Posts

How to Create Thought Leadership Content

Thought leadership content is a compelling tactic used to establish authority and expertise in an industry. Thought leadership positions you as an individual or your brand as the leading expert on a certain subject; not only does this make your...

What is Job Connection? Recruit Top Talent in Kansas City

It's become more difficult than ever for many employers to recruit new employees. due to several factors. One of the biggest reasons for this challenge was the spread of the pandemic and the uncertainties around it. Millions of layoffs occurred...

Content Marketing Trends to Watch in 2022

If you're new to content marketing, you may be asking, "why is content marketing important?" The benefits of content marketing are nearly endless, as it helps you establish a strong connection with prospects and customers. Content marketing in 2022...

Does Your Advertising Strategy Need a Revamp?

While the pandemic hit many businesses hard, others have flourished, regardless of being essential or not. Advertising strategy is the one thing that the most successful, long-enduring companies do differently. Savvy marketers know that...

Why TV Advertising Is Still The Most Effective Way to Reach Consumers in 2021

Many business owners find themselves wondering if TV advertising is still as effective as it once was. The reality is that TV marketing still has just as much power as ever. Television is still the second most profitable advertising medium in the...

4 Marketing Tips for Estate Planning Attorneys to Stand Out in Kansas City

It can be challenging for law offices in any practice to compete with each other, including estate planning attorneys in Kansas City. To get ahead of the competition and attract more clients, law offices need to use good marketing. With the right...

Why You Should Continue Advertising Your Home Services Business Even When You Have a Full Schedule

If you run a home services business, it undoubtedly plays a huge role in your life. For many business owners, it is their life. You have a lot on your plate, from scheduling appointments to providing estimates to sending out invoices, not to mention...

TV vs. Digital -- How to Know What's Best for Your Brand

Both TV and digital advertising are beneficial, but determining which avenue is best to use for your business will depend on several factors. In some cases, you may want to focus more on one over the other, but in others, it may be best to use both...

Leveraging the Power of National Magazines for Your Local Business

TV and magazines are both effective and popular marketing channels on their own. However, the combination of the two can help you benefit from the best of both worlds. If you want to boost brand awareness by up to 15% or even more, it's essential to...

Top Things to Consider When Marketing Your Financial Institution

A growing number of people are seeking help from financial institutions for a myriad of reasons. Whether it's buying a house or looking for financial assistance after losing a job, many people are in need of financial aid that the right institution...